Dupri’s vision for a kid rap group came to life thanks to his clever work executing Jump, and their album, Totally Krossed Out, where Dupri cleverly sampled funk standards - Ohio Players, Jackson 5, James Brown, George Clinton and more - to give Kriss Kross' tunes timeless appeal - despite some pretty innocuous rhymes: " Jump Jump / The Mac Dad will make you / Jump Jump / The Daddy Mac will make you / Jump Jump / Kris Kross will make you / Jump Jump". The Mac Daddies sold themselves more than four million copies of Totally Krossed Out, and Jump was one of the only tracks in all of rap and rock history to reign over the charts for a full eight weeks, turning the boys into stars, and landing them a tour with Michael Jackson as well as their own video game. Atlanta teens Chris 'Mac Daddy' Kelly and Chris 'Daddy Mac' Smith, then 12 and 13 years old, scored a Billboard #1, and one of rap history’s biggest all time hits, with their single Jump, after having been discovered shopping for sneakers at an Atlanta mall by then 18 year-old rapper Jermaine Dupri, who co-wrote and produced the track (later workng with Xscape, Jagged Edge and finding another child rap protégé in L’il Bow Wow). You might be hearing a lot about a US rap act called a name you can't pronounce but is written 'Rae Sremmurd' - maybe you've seen someone caption an Instagram 'no flex zone'? Or you've wondered who the unruly dreadlocked kids wearing Coogi jumpers, spitting throaty rhymes and dancing with Nicki Minaj in her clip Throw Some More exactly are? It's time to get to know these young hitmakers, and if you're already familiar with ’90s child party-starters Kriss Kross, you've basically got Rae Sremmurd halfway nailed.
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